Why Have Android Devices Become the Most Popular on the Market?

Android now the world’s most popular operating system

Over the last few years, Android devices have found themselves soar to the top of the smartphone market. While their popularity has been continually on the rise, for a long period of time, Apple products led the way regarding product innovation. However, in early 2019, Huawei displaced the iOS technology giant in becoming the second-biggest smartphone producer, with Samsung continuing its reign as the best-selling company.

As a result, we’re going to analyze why Android products have become the most popular devices in the smartphone market.

Compatibility Benefits

Android Compatibility Benefits

“Android” (CC BY 2.0) by Skakerman (Archive)

Following the introduction of Android in 2008, the developments of further compatible devices have seen the operating system widen its possibilities. Regardless of what device you may own, if each has been designed to fit with the Android operating system, there are no issues with compatibility. Ultimately, this means that, for example, a Samsung smartwatch would work to maximum effectiveness alongside a Google or Huawei smartphone.

Moreover, Android products are equally as competitive as iOS when it comes to availability and compatibility of applications. For gamers, popular console titles such as Fortnite, Mortal Kombat, PlayerUnknown’s Battleground, and Roblox have all been made compatible with a range of mobile devices. Additionally, aside from open-world games, many online casinos are now available on Android devices, both as apps and as mobile websites. With various promotions including no deposit free spins being offered across releases such as Book of Dead, Melon Madness Deluxe and Starburst, the increased focus on compatibility ensures that bonuses can be claimed on mobile devices. With multiple casino platforms being mobile-friendly or even taking a mobile-first approach, you can read more info here about the perks of playing casino games on an Android device, and how offers such as free spins apply to them.

Headphone Jack

Android Headphone Jack

“Samsung Galaxy Note 4” (CC BY 2.0) by Janitors

Even though it may not seem to be one of the biggest reasons for purchasing an Android product, their persistence with a traditional 3.5mm headphone jack has proved to be a popular decision. Although not every smartphone which operates with the leading system provides a standard headphone jack, the Google Pixel 3a, Huawei P30 Pro, LG G8 ThinQ, Samsung Galaxy S10 Series and many more have retained the ever-popular jack.

Unlike Android, iOS smartphones initially dropped the 3.5mm jack in 2016, with Apple citing “courage” as the main reason for disposing of the slot. Moreover, they also claim that in doing so, they’ve been able to pack extra tech into their devices. In turn, the latest iOS devices provide an adaptor with their smartphones, but, for many, the traditional jack is one of the main reasons for purchasing an Android phone. After all, Apple is notorious for asking users to spend money on own-brand peripherals.

Product Variation

Android Product Variation

“Huawei P30 Pro” (CC BY 2.0) by Janitors

What’s more, users have switched to Android devices for the heightened variation that software offers. In recent times, iOS products have provided far less competition within the market across different price points. Across the world’s population, there are more than 2.3 billion Android smartphones in use. In contrast, Apple claims that they have 1.4 billion active devices in use as of 2019, which, by comparison, is considerably less than Android-operated smartphones.

As already touched upon, however, this could be the case due to the vaster market choice that surrounds Android products. Alongside having smartphones priced at the very top end of the market in the form of the Samsung Galaxy S10 Plus, which is available for approximately $950, other options such as the Google Pixel 3a and Huawei P30 Lite, that are priced between $300 and $430, make owning an Android product more of a possibility for those on a restricted budget.

Leading the Market

At present, it’s clear to see why Android devices are leading the market after becoming the operating system to the two best-selling selling smartphone makers, Huawei and Samsung. While the industry is only likely to get more competitive, the popular mobile OS is well placed to continue leading innovation in the coming years.

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